android10

A few weeks ago one of the employees of the App Store refused to accept an Android magazine application, claiming that there is inadequate content in the meta data of the application. The application focusing on the Android OS was probably refused by the uninformed Apple employee because the word "Android" was used in its description or among its tags. This story highlights that many are not familiar how the Android trademark and the items in the Brand Guidelines shall or shall not be used...

There are four major operating systems available in today’s smartphones: the Android OS, the iOS of Apple, the Blackberry of RIM and the newest of all, the Windows Phone 7 (you can read more on the market share of these here). One of the key benefits of the OS supported also by Google is that it is open-source. Many think that the OS being "open" is meant literally, without thinking what’s behind the term. Unfortunately, even though the source code is open to anyone, this does not mean, that we can freely modify any detail of any function on any device.

Android is a very hot platform for mobile developers. Indeed, a recent report indicates it may be the hottest platform.
Mobile Developer Economics 2010 and Beyond, from VisionMobile, states that "Android stands out as the top platform according to developer experience, with close to 60 percent of developers having recently developed on Android."

Despite Android's popularity among developers, the platform poses a number of problems for individuals and small companies that actually want to get paid for their apps -- as opposed to wanting the ego gratification of creating something and hoping Google ad traffic will turn an app into a viral success.

We can’t exactly say that we’re shocked by this news, but according to ARM president Tudor Brown, the version of Android to follow Honeycomb will be called Ice Cream.  While we’re still waiting on Gingerbread to hit before we can really even dream of Honeycomb, this news gives you the opportunity to start obsessing over an OS...